3 Steps To Choosing A Great Teleseminar Service

With all of the advertising noise you have to get through to get your message heard by your target market, being creative with your marketing message is a requirement and not a choice. Teleseminars allow you to connect with your target market in a way that web pages, audio files and even video can’t do. However, if you are going to connect powerfully to your target audience, then it is imperative to have the features in your teleseminar service that will produce the results you desire. Once you take the simple steps to determine the kind of teleseminar you want to have, you can easily decide which teleseminar service will suit your needs by the features it has.

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Step 1) Determine the Target Market

If your target market is very tech-savvy, then you can choose a service that allows the caller to control some of the functions of the call, such as muting themselves, or adjusting their volume. This is a very small market that deals with callers who are “teleseminar attendee experts.” If your target market consists of individuals that don’t attend teleseminars on a regular basis, you can’t really depend upon your listeners to necessarily mute themselves or control their volume. In this case, you will want a service where you can control these things on your end and don’t have to worry about the sophistication of your audience

Step 2) Determine Your Teleseminar Format

Is your teleseminar going to have guest or will it just be you as the only presenter/host? If you are the only host, then you only need to worry about making sure you are on the call several minutes before the start time. That way, if all the lines are full, you are already on the bridge line.

If you plan to have more than one presenter and you want to make sure all of them are able to call in, then you will want to get a bridge line that doesn’t limit the number of hosts/guest calling no matter how full the teleconference is. In most cases, the hosts, or presenters call in through another phone number than the participants, but that still counts as part of the number of total callers on the teleseminar. If one of your presenters is late, they may not be able to get on the call unless the teleconference service doesn’t limit the number of hosts on the call.

Step 3) Determine If You Need To Record the Call

If you want to record the teleseminar so you can make a product out of the teleseminar, then you will want to have sophisticated recording capabilities. You will need a type of service that will allow you to control the quality of the recording, such as voice and eliminating background noise. This way, you won’t waste your time, or the guests time if there are any guests. You will also want to make sure the recording controls are simple to use and indicate when the conference is being recorded. There is nothing more frustrating than having a great teleseminar only to find out that it was never recorded.

To have a well-run teleclass, you will need a teleseminar service that will support your general needs and help you achieve your goals. In order to select a service that will fit your needs, you will need to know your target market, the type of teleclass you are going to have as well as if you are going to record your teleseminar or not. Once you determine the answers to these three main steps, you can begin the process of choosing a teleseminar service that will truly serve your needs. The catch is to choose one that can meet ALL of your needs!

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Article by B. Hopkins


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