Posts Tagged ‘Teleseminars’

What Is a Teleseminar and How Are They Used?

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A teleseminar is a seminar conducted over a telephone conference call (usually long distance), for a fixed time with a set maximum number of participants. It is typically in a one to many direction, with a presenter broadcasting to the participants via a “bridge” line or teleseminar service.  Although the technology allows for the participants to respond as well, most tele seminars do not use that feature during their presentations to keep the background noise of the participants to a minimum.  The tele seminar takes place over a phone line where the presenters and the participants dial into a bridge line that connects all of the callers to the presenter. After dialing the number, participants enter a pass code to access the teleconference call.  Typically, the presenter has access to controls on the bridge line like starting the presentation, muting callers and starting and stopping recording of the call if that last feature is available with the service.   A teleconference, similar to a tele seminar is the live exchange of information among persons remote from one another but linked by a telecommunications system (usually phones).

Teleseminar services are used as a cost effective method to disseminate information in an effective fashion. It could be compared to a webinar, where each participant watches a streaming forecast over the Internet, except teleseminars generally take place over the telephone.

Tele seminars have many uses and while they are primarily used as effective marketing tools to sell products and services,  they are also used for the following purposes:

  • to generate leads
  • to build email lists
  • to teach customers how to use a product or service
  • to use as a value added bonus to a current offer
Teleseminars are one of the most cost effective ways to disseminate information in a live venue over an unlimited geographical area.  Costs are usually divided between the presenter (using a bridge line plus any long distance charges), and the participants (if long distance charges apply).  The presenter can opt to cover the charges of the participants through the use of an 800 number, however that is not an option that is often used by presenters today.  There is also the possibility of broadcasting teleseminars over the web, depending on the system being utilized.
Teleseminars are also one of the best ways of converting prospects into customers of higher ticket items because they provide a more personal interaction with the client base than a sales page or video would do.  Conversion rates of 20 to 30% are common for professionally structured teleseminars.

 


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Make Money on Your Teleseminar – Important Factors to Know

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Teleseminars can be used for a variety of different things, for lead generation, as revenue generation, to educate your clients or customers, amongst most things.  Teleseminars can be great revenue generators as well.  For most online entrepreneurs who use teleseminars to generate revenue, knowing these factors can make the difference between making it and not in their business.  In this article, the author goes over some key things to know and understand and incorporate into your teleseminar strategy if you want to make the most effort out of your online strategy.  Read on for more!

Having a great and profitable teleseminar is the point of hosting one in the first place. Using these strategies will make sure yours is as good as it can be! These are in no particular order, but should be arranged in a logical order to you.

Product selection is pivotal!

Choosing the product you are going to sell on your teleseminar is your first major step. After that it will probably fall in line. Considering you have many spin off products from the ebook, let us just say that your product will be an ebook for this example.

Hosting is a biggie too!

Once you have chosen your product you can move onto the more technical aspects of your teleseminar. Hosting is one major consideration in the process. There are several paid hosting sites, but I would go with a free service like thebasementventures.com. Keep in mind that you get what you pay for, and with the paid services you get a really good set of options and things you can change, but we are going to assume you have a small budget. Once you have chosen your hosting service, now you can focus on your auto-responder.

Do not forget your auto-responder!

Using an auto-responder to help manage and market your service is absolutely vital to your success as a teleseminar marketer. Not only will the auto-responder continually build your list of attendees automatically, but it will allow to you communicate tempting offers and incentives prior to it, which continually established communication and builds anticipation for your teleseminar. You can build your list through a web page that will give all the details and convince people to attend, and they register through the embedded form on your page.

Additionally, the auto-responder is the way that they will receive the information that will allow them to log onto the teleseminar and you may want to include a reminder at the bottom of each contact you send them with that information.

A little more about your squeeze and sales pages

You want to make sure that your squeeze page and your sales pages add value to your product. Now, I know that you will basically be using your teleseminar as your sales pages, but do not miss out on ancillary sales that direct traffic may bring you by not having a valid sales page up. Also, you will be driving the people who attend the teleseminar to purchase from your sales page, so you have to have it up anyway for that.

Your sales page needs to briefly cover similar information that will be presented in your teleseminar, the biggest difference should be the bonuses that attendees will get from you. You should always make attending your teleseminar more alluring than just reading the sales page so that people are enticed to buy while attending.

The final detail may be the most important detail

The day of the week that you plan your teleseminar may be as important as any other detail. If you plan your teleseminar for 4 AM Eastern time, you can bet you will have very few attendees, so logically the time of day should be early evening, when most people are not at work. Even after 8 PM works for many people. Planning your teleseminar for the middle part of the week seems to be the most successful timing window. Plan your event for a Tuesday, Wednesday or Thursday evening and you will have more people attend.

The basic techniques and strategies are the same ones that the most successful Internet marketers use to sell and market their own products, but also any products they are affiliates for.

Gavin J. King is the creator of a free teleseminar ebook and creates e-books designed to assist internet marketers increase their success. With a broad range of experience and knowledge to draw from his products and articles are helpful and enjoyable. Gavin J. King likes writing articles about do a teleseminar and other web-based, worthwhile pursuits.

More on Teleseminar Money Making Practices:

Marketing A Business Through Teleseminars – The Creative Design Blog

Get more tips from Brian Johnson and how he was able to gain authority through setting up successful teleseminars. If you want to know more about how to set up a teleseminar, find a related Internet marketing blog. …

Publish Date: 06/17/2010


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Teleseminar Secrets – How to Hold Great Teleseminars Even If Everyone Bails

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The thing with holding teleseminars, is that you never really know until the day of the teleseminar,  just how many people will be there.  What if you don’t have any early signups on the day of the teleseminar, and then on the day of the teleseminar no one shows up?  What do you do?  How can you still have a powerful teleseminar and why would you want to continue with the show even if you are the only one there?  Read on for more as this article will tell you.

Teleseminars are a great way to connect with an audience. But what do you do if no one takes you up on your invitation? Read on for a sneaky solution.

Okay, so you think you need people on the other side of the line when you have a teleseminar. Sure, that would be great, but what do you do if no one shows up? Do you have to reschedule your teleseminar.

Absolutely not. You definitely don’t want to fess up and say no one was there and that’s why you want to reschedule.

Instead, relax!

First of all, not everyone actually opens the lines to let the other people on the line talk. All you have to do is pretend you’re simply not opening the lines, and talk away at your imaginary audience.

You can also make up questions… Imagine you have some specific regulars, and create questions for them. Then pretend they came in via the typed interface in Instant Teleseminar. “Ah, Sally from Newport News has a question about…”

Besides, you can set up teleseminars anytime you like, and just talk away. Those can be useful in a number of ways:

1) You can create podcast products

2) You can create audio ebooks by reading ebooks, yours or PLR ebooks

3) You can have your audios transcribed and turned into articles and ebooks

4) You can give them away

5) You can use them as bonuses and make your products more valuable.

4) And more…

Seriously, no one will care whether there was anyone on the other side if the information is great. In fact, some people I know actually re-record their teleseminar if they felt the original version didn’t sound good.

But here’s something you need to watch out for.

I’m using instant teleseminar, and it’s a piece of cake to record your own teleseminar anytime you want, with or without an audience.

But there are other teleseminar companies that actually play music until the second person comes on. So you really have to watch out.

If you’re on there talking and your listeners hang up on you, the music will start! This is to be avoided.

So what can you do? Dial in from a second phone and let it just sit there during your teleseminar.

You can do that as a precaution, to keep the music from starting in case everyone hangs up. That way, you won’t have to re-do the teleseminar.

At the same time, if you want to create an audio product, you also need to make the music stop. So just call in from that other line, and you’ll be good to go.

Want more of Elisabeth Kuhn’s teleseminar and online marketing tips? How about winning a ready-made business blog? Check out win a business blog and sign up for more info and to get a chance to win a blog that’s created to your specifications.

And if you’re looking for someone to write those autoresponder emails for you, or even your sales letter or your “sales-y” web pages, Elisabeth will be happy to help. Just click here: http://www.webcopywriterintl.com.

More on Teleseminar secrets:

5 Teleseminar Secrets to Making More Money

If you’re not quite sure what teleseminars are and why they are important, the key thing to know is that they work extremely well. A teleseminar is essentially hosting a “seminar” over the phone. The beauty about a teleseminar is that …

Publish Date: 06/11/2010


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Teleseminar Versus Webinar? Which Is Your Most Profitable Teaching Format

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Teleseminars and webinars are both powerful methods of teaching or training.  Each one has their own benefits, or pluses and minuses.  When determining which feature to go for, you will need to ask yourself what are your main goals, what you want to achieve, and what information you need to get across, as well as your audience.  This article gives you the difference between working with a teleseminar and a webinar to do your training.

“Aren’t teleseminars being superseded by webinars?”

This is a reasonable question. A webinar, in case you’re not sure, is a seminar that people listen to and watch on the web, via their computer, while a teleseminar involves listening only, via the telephone or computer.

Webinars have numerous disadvantages in comparison to teleseminars:

* Increased preparation time. For a webinar, you need to prepare visuals as well as what you’ll say. Generally there is a Powerpoint-style accompaniment to the talking that must be organized, written and polished ahead of time. If you use photographs or other graphics instead of bulleted summaries of your points, those still must be prepared. The recommended guideline is about one slide per one minute of presentation. That means 60 slides are needed for a one-hour webinar, or a bit fewer if you’re planning a question-and-answer session at the end. For me, webinars take five to ten times as much preparation time as teleseminars.

* Added costs. Webinars require a reliable hosting service that you need to pay for. Some high-quality teleseminar vendors, however, are free.

* Technology barriers. People who have dialup service or Satellite Internet usually cannot participate in webinars. Some corporate folks can’t join a webinar because of their company firewall. And serious technical glitches are multiple times more common with webinars than teleseminars.

* Computer dependency. Participants must be at a computer to access a webinar. If you expect people to participate from the office, this is not a problem. If you target a consumer audience, webinars are less of a fit. Unless you convert a completed webinar to an audio-only presentation, a recorded webinar likewise can’t be accessed in the car or while running or walking as a teleseminar can.

* Bigger learning curve. The last two times I participated in webinar-based conferences, I was required to take part in a one-hour training session first, so I would understand how to operate the controls while presenting. For me, having to simultaneously think about moving the slides and giving my talk makes a webinar much more stressful than a teleseminar. I’m still tense giving a webinar, even after more than a dozen times. The interface is so much simpler for running a teleseminar that only a short run-through is needed, if that, for a first-timer to feel relaxed while presenting.

Webinars do have some advantages over teleseminars:

* Visuals. For teaching how to do something, or for keeping the audience engaged in more than one perceptual channel, webinars rule.

* Higher tech. As the question implied, webinars appear more “advanced” than teleseminars. In some markets this is a significant plus.

* Bells and whistles. One webinar I led last year incorporated real-time polling of the audience. It was very cool to be able to ask a question and get participants’ instant answers. That’s not available with most teleseminar systems.

To make the right decision between these two modes of presentation, think about the subject matter you are teaching, the expectations of your audience, their technology setup, whether it’s a work or non-work presentation, your budget and your own comfort level with the two types of technology.

Good luck with your teaching program!

Veteran teleseminar presenter Marcia Yudkin specializes in high-ticket, high-value teleteaching courses. To find out more about your teleseminar options, download a complimentary copy of “66 Ways to Use Teleseminars to Promote Your Business or Your Cause” at http://www.yudkin.com/teleteach.htm. Discover how to plan, promote and deliver profitable teleseminars, whether you’re an entrepreneur, business or health professional, nonprofit organization or corporate marketer.

More on Teleseminars and Webinars:

7 Deadly Teleseminar & Webinar Sins: Part 2

Once or twice a week I send out new videos, audios and other tips about what’s working now in teleseminar & webinar marketing. I deliver very high content … and you’ll love it. So go ahead give me your name and e-mail and I’ll include …

Publish Date: 10/03/2009


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